Wealth Management Product Marketing Manager

At Rathbones, we help people invest their money well, so they can live well. That means more than financial returns - it's about helping people feel confident in their decisions and supported in their future. We don't just manage money, we guide people through life's big moments, helping them stay on track and focus on what matters most.

We're proud to be one of the UK's leading wealth managers, with over £109bn* in assets under management and 20+ offices across the UK and Channel Islands. We're a FTSE 250 company with national reach and a local feel - and we're growing.
*As of June 2025

Job Title: Wealth Management Product Marketing Manager

Department: CCO

Location: London

Contract Type: 6 month FTC

Reporting to: Michael Alabaster

The Role

This role focuses on developing and executing client and prospect driven communications for the RIM business. The role collaborates across teams to deliver engaging and Direct Marketing focused content that communicates and sells our brand values, our products and service and helps to drives growth.

Outcomes of the Role

• Develop and execute end-to-end marketing strategies for RIM products and services that align with the overall business goals and needs.
• Drive product growth through tailored communications and initiatives that enhance visibility and adoption across target segments.
• Collaborate with cross-functional teams, including product development distribution, and client services, to ensure cohesive product messaging.
• Deliver engaging marketing materials, including brochures, digital content, and presentations that communicate product value clearly.
• Optimise marketing performance through data-driven decision-making and ongoing adjustments to campaigns and tactics.
• Increase product awareness and understanding among potential clients, driving higher conversion rates and customer retention.
• Manage the full product marketing lifecycle from launch to continuous optimisation, ensuring sustained product success in the market.
• Leverage market research and competitive analysis to identify new opportunities and differentiate products in a crowded marketplace.

Knowledge, Skills and Experience

• Extensive experience in product marketing, ideally within the Wealth Management or Financial Services industry.
• Strong understanding of financial products and the ability to communicate their benefits effectively.
• Proficiency in digital marketing, including content creation, SEO, and performance marketing.
• Ability to work collaboratively with cross-functional teams and influence without direct authority.
• Strong project management skills with a proven track record of delivering complex marketing initiatives.
• Experience with data analysis and the ability to derive actionable insights from campaign performance.
• Excellent verbal and written communication skills, with the ability to craft clear and compelling product messaging.
• Creative and strategic thinker who can develop innovative marketing approaches.
• Solid understanding of regulatory requirements in financial services marketing.
• Strong analytical and problem-solving skills to adjust strategies and optimise performance
• Marketing qualifications such as CIM or IDM
• Degree in Marketing, business or related field

Our offer to you

We want everyone at Rathbones to fulfil their potential, in an environment where you are proud to work and feel like you belong.

We offer a comprehensive remuneration package, which we review regularly, and benefits include:

• A company pension - 9% non-contributory or 10% if you contribute 5%
• Private medical insurance - Individual on joining, family after 1 year's service
• Life assurance - 8 x salary
• Income protection - 75 % salary
• Company share scheme
• Discretionary bonus
• Flexible holidays - purchase up to 5 additional days
• Green Car Scheme
• Family friendly policies - enhanced family leave for parents & carers
• Study support - study days and funding for courses and qualifications
• Season travel ticket loans
• Volunteering days
• Gym discounts
• Other voluntary benefits you can choose to suit you

Our employees can choose to take part in various social groups and communities to support their wellbeing, growth, development and sense of community. These include:

• Sports & Social Committees, such as cricket, football, netball, running, yoga, quiz nights, charity bake sales and much more.
• Inclusion Networks that help us drive change within the organisation such as Gender Balance, Multicultural, Abilities Count, Pride, Social Mobility, Generations, Menopause Matters@Rathbones' and Armed Forces.
• The NextGen IM Network, which brings together a community of trainees from across the UK, who are all at the early stages of their careers and offers development opportunities, exposure across the business as well as peer support and connection.

Life at Rathbones

We aim to become an employer of choice for the wealth management sector, to achieve this we are working hard to build a diverse, equal, and inclusive workplace that motivates, develops and embraces the strengths of all our colleagues. Being part of Rathbones means you will join a team of passionate professionals in a successful culture that cares for its people. At Rathbones, we provide meaningful work, opportunities, and a voice to all.

We are committed to building a team that is made up of diverse skills, experiences and abilities and encourage applications from all backgrounds. We welcome individuals who share our values.

We're a Level 2 Disability Confident Employer under the UK Government scheme. This means we've signed up to a set of commitments around how we recruit, retain and develop people with disabilities. Find out more about the Government Scheme online.

If you feel there are any reasonable adjustments that would make the process easier for you and help you to perform at your best whether that is due to disability, neurodiversity or other protected characteristic, just let us know by emailing us at recruit@rathbones.com

Mission

We believe in playing the long game. That means building consistent results, earning trust and doing the right thing - for our clients, our colleagues and the communities we're part of.

Our values shape how we work:
- We aim high
- We get it done
- We show we care
- We do the right thing

These aren't just words on a wall. They guide how we treat each other, how we make decisions and how we build relationships that last.

We will close this advert once we have received enough applications for the next stage. Please submit your application as soon as possible to ensure you don't miss out.

Rathbone Brothers offer independent investment management and wealth planning including financial planning, discretionary management, and more.